All businesses with a functional website need to be thinking about search engine optimization. If this concept is new for you, search engine optimization, also known as SEO, describes the work which a website owner or professional consultant undertakes to increase its website’s ranking in the search engines.
Think about your own online schedule and method of working. When you come to Google to look out for something, how often do you usually click to the second page to see the results there? How often do you even look beyond the top two or three results on the page in reality? Data shows about one-third of people go immediately for the first link, and click-through rates suddenly drop considerably from there down to only 2% for those at the bottom of page one.
SEO is very competitive and therefore complicated in its methods but nonetheless, it plays a vital role for every business to understand it as much as possible and do what they can to increase their visibility online. If you’re a business owner or if even if you run a website of any kind, you should be making SEO your top priority.
If yes, you should read some great blogs or articles from those who are already in the SEO field. Staying abreast of the top SEO practices and learning the methods to meet the ever-changing needs of customers is crucial to get continued success in the SEO industry.
We all know that SEO is constantly changing at a very rapid rate and we also saw some major changes and transformations in the search engine algorithm. There is also a significant rise in the importance of semantic SEO due to the addition of new features and functionalities. One of the best ways to stay updated with the latest SEO news is to keep the following top SEO blogs. However, with the availability of hundreds of blogs, it is difficult to navigate through all the choices.
It doesn’t matter if you are a marketer, website owner, SEO expert or SEO consultant, you must follow the SEO blogs. All the latest SEO news, topics, how-to articles, videos, and guides will make a lot of difference for your company.
Here, We have listed the best SEO blogs that have got great potential for 20. We have been reading and following some of these blogs for years. I can say one thing – whatever we learned is because of these blogs.
16 Best SEO Blogs to Follow
1. Moz
Moz is the most trusted site for SEO. If you’re new, you should follow the Beginner’s Guide to SEO is invaluable. If you are already aware of the basics, their blog is full of up-to-date educational resources, SEO tips, and experiments into what works best.
Most of the experienced SEO professionals contribute posts to the Moz blog and the editors are picky about the quality of the content they take, so you can count on any information you find there is high quality and useful.
Moz has become a great leader in the industry for the whole generation of SEOs. So it is because of their awesome inbound strategy of creating tons of useful and educational content for anyone interested in search engine optimization.
Special attention belongs to the iconic Whiteboard Friday series with Moz’s former CEO Rand Fishkin.
2. Search Engine Journal
Search Engine Journal goes a little way broader than just covering SEO, with the content on social media and pay-per-click (PPC) advertising as well, but SEO is still their main focus. They have a mix of various blog posts that are good for beginners, as well as important updates and tips for more experienced SEOs to be aware of as well.
Probably the very popular community-based portal that consists of SEO experts from all around the world writing news articles, guides, analyses and how-to’s related to SEO. Over time, Search Engine Journal has built a good amount of reader base and their articles are shared by hundreds of users. The engagement on the other hand in the comments is rather low.
3. Search Engine Land
Search Engine Land provides the content on any topic related to search engines, with a primary emphasis on SEO. They cover all the updates related to search engines and any search engine related product, provide tips on doing different aspects of SEO well, and generally provide educational information useful to anyone that practices search engine marketing.
Search Engine Land is a sister to Marketing Land and MarTech Today, all of them published by Third Door Media. Similarly to SEJ, it focuses on daily news from the world of search engines and online marketing written by both Search Engine Land staff and external marketing experts from different fields.
4. Search Engine Watch
Search Engine Watch covers all the general trends in marketing and advertising, but as the name suggests, the site is concerned first and foremost with providing information related to search engine marketing. With a lot of content focused on helping marketers with recent and future trends (like mobile and voice search), it’s a good blog for helping you stay up to date on the fast-moving world of SEO.
This is the other most important SEO blog out there on the web. It is one of the best SEO blogs, as it typically covers the news first and seems to publish frequently, adding a bit of additional information. Following these two SEO blogs is very beneficial, especially if you want to succeed in SEO. This website is meant for all readers to share the blog posts made by search engine marketing experts across the globe.
5. SEO Book
While most of the blogs listed above have a very broad focus that goes beyond just SEO, SEO Book is more directly focused on SEO issues specifically. They sometimes go a bit deeper into the technical depth of things as a result, so this site is best for website owners that have already learned the basics of SEO.
6. Search Engine Roundtable
Search Engine Roundtable is another one respected resource on news related to the search engines. A lot of their content focuses on only announcements and updates made by the companies that dominate the search engine space (especially Google). It’s a very good spot to check-in for the search engine news likely to influence your SEO strategy.
Search Engine Roundtable, together with SEJ, SEL, and SEW, belongs to the category of SEO news portals that bring updates from the industry on a daily basis.
Although it is rather advanced and focuses solely on the news (no tutorials or guides), you may consider adding it to your news feed so that you don’t miss anything important that has happened in the world of search engines.
7. SEMRush
SEMRush sells the product that helps the businesses do all their keyword and ranking research to help with SEO, so it makes sense that their blog would focus on the practice of performing SEO well. Their posts have all the tips for doing SEO effectively, ways to avoid penalties, and case studies to help readers learn from companies that have pulled off traffic and ranking improvements.
A popular marketing toolset has a great blog that belongs to the best SEO blogs available. As they describe their blog – it is written by marketers for marketers, so don’t hesitate and enjoy the knowledge and experience SEMrush shares with the rest of the world.
The SEMrush is one of the blogs that come from the maker of the popular keyword and competitive research tool which covers all the SEO, PPC, and content marketing, you’ll explore a new article post here every day from members of the SEMrush team and industry experts.
8. Yoast SEO Blog
Yoast is known as the #1 SEO plugin for WordPress. The blog has helpful insights on how to use the plugin for your SEO work, as well as helpful SEO basics for content SEO, technical SEO analytics, and eCommerce.
Everyone who ever had a WordPress website probably knows a famous SEO plugin by Yoast. Not so many people are aware of the fact that they also run an awesome SEO blog full of useful posts not only for WordPress users.
Most of their content is written in the form of guides and books and how-to-s so it can serve as a great starting point for any SEO beginner.
Yoast which is founded by Joost de Valk is best known for its popular (and free) Yoast SEO for WordPress plugin, but they also have a blog that mainly focuses on WordPress SEO, technical SEO, and content. Usually, Yoast publishes two to three posts every week.
9. Google Webmaster Central Blog
What better way to learn about Google algorithm updates than direct from the search engine itself? The blog defines itself as the “officials news for crawling and indexing” updates from Google. The Google Webmaster blog has regular posts on major updates you should know that will impact your rankings and your regular tasks in Google Search Console.
If you have a blog and want to learn ways to run it successfully, you should follow the Google webmaster central blog. This is one of the best SEO blogs on the list that help you learn new ways of blogging.
10. SearchMetrics
The SearchMetrics blog looks at all the trends and useful updates in online marketing in general and SEO in particular. Their posts often dive into the more specific SEO topics, like SEO for certain industries or geographic regions.
11. Ahrefs
The Ahrefs blog primarily covers all the SEO topics, but occasionally branches into other fields of online marketing. They often include all the case studies, guides, and in-depth research to help businesses gain a thorough understanding of different aspects of SEO and marketing.
Another big player among these professional SEO tools is Ahrefs. In recent years, they really boosted their blog so they definitely shouldn’t be missing from the list of SEO blogs that are worth following.
Moreover, Ahrefs love data-driven case studies so their content is usually backed up by real numbers.
12. Brightedge
The Brightedge SEO blog is yet another major site for website owners that you can come to for general education and tips on various SEO issues. They cover all the search engine updates, and look at topics like guest posting and performing SEO in other countries. They’re another very good site to keep your eye on for up-to-date information and a wide variety of SEO tips.
13. SEO by the Sea
SEO By the Sea is a blog that is focused on analyzing how the search engines work. By focusing on things like patents search engine companies file and other information they release directly, the blog is able to dive deep into the mysterious search engine algorithms to help all the SEO experts better understand how search ranking works and what they can do to improve theirs.
SEO by the sea is an SEO blog that explains all the SEO topics evidently and very intensely. The learners can understand all the content with ease. The best thing about the SEO blog is that it tells about all the future ranking signals in Google and helps you use SEO tools in the best possible ways.
14. QuickSprout
The QuickSprout blog is focused on all the ways through which websites can grow their traffic. The posts that are there consistently include in-depth research and examples to help readers better take actionable insights away from their reading. While the blog goes broader into the online marketing niche than just SEO, many of the blog posts focus on tips and techniques important to improving SEO.
15. Raven Tools
The Raven Tools blog covers a lot of SEO tips and technical topics that are important to doing SEO as well. The brand behind the blog provides all the tools that help customers create marketing reports, so a common theme in their topics is figuring out to incorporate data and analysis into your strategy.
SEO isn’t something you can learn all at once and feel like you have it down. It’s a practice that continually evolves as search engines make new updates and try out new things. 15.GoFish Digital Blog
16. Beanstalk Internet Marketing Blog
If you can’t spare a lot of time to read the hundreds of posts being published every week on topics like SEO, PPC, and social media, the Beanstalk Internet Marketing blog has you covered. Beanstalk CEO Dave Davies also puts together a pretty excellent weekly news recap, This Week in Search & SEO, which rounds up the biggest news and opinions stories of the week from a variety of websites.