If you’re looking for the best way to manage your SEO strategy like keyword research, track keyword ranking, check backlinks, check competitor ranks, stop what you’re doing and read our SEMrush review right now! SEMrush is one of the most popular SEO tools on the market, largely because it does a lot — and does it all well. We highly recommend this tool if you want to take your site’s competitive edge to the highest level. Keep reading to see all the ways SEMrush can help you boost your website’s traffic and rankings.
What Is SEMrush & What Exactly It Does?
SEMrush is a competitor’s keyword research tool used for keyword research, backlink analysis, performing SEO audit and a lot more. With this tool, we can easily find highly profitable keywords for any niche.
SEMrush is a top notch search engine marketing tool aimed at helping bloggers and digital marketers of all levels. You can also check your competitors traffic using this tool.
In short, SEMrush is the best tool to spy on your competition. It estimates their current website traffic, top keywords, backlinks and many more.
SEMrush not only helpful for competition keyword research but also an extensive overview about organic research, search positions, backlinks and advertising research.
SEMrush is undoubtedly one of the better SEO tools recommended by SEO experts and I use it on a daily basis to analyze my rankings and keyword positions. It’s also the best tool for keyword research according to SEO & Blogging Experts.
SEMrush offers a 7-day money back guarantee on all plans.
SEMrush Key Features
You can get overwhelmed with SEMrush at first because it’s so feature rich. But it’s worth it in the end! Here’s a fairly brief (we could go on and on) overview of this tool’s main features.
SEMrush Site Audit
You can boost your website’s SEO success using several SEMrush tools. The general Audit feature gives you stats on your current organic and paid searches, backlink performance, etc. SEMrush also has an excellent SEO Ideas tool that offers you specific insights and suggestions on areas that could use improvement. And their Brand Monitoring tool lets you track, measure and adjust how people are viewing your brand.
Using SEMrush For Competitors Analysis
Competitive analysis is where SEMrush stands out from the pack. SEMrush gives you powerful information on who your competing websites are and how they’re performing. You can see data about their top keywords, display advertising, link building, paid and organic searches and how they’re doing in rankings. You can manually enter your competitors, but SEMrush also analyzes your keywords and finds competitors you didn’t know existed.
Using SEMrush For Keyword Research
SEMrush takes keyword research to a deeper level and lets you play with the big boys — websites that rank in Google’s and Bing’s top results. Along with the basic data, like CPC and volume, you’ll also get information on keyword difficulty, trends, the number of results, SERP features and more for every queried keyword, including long tail keywords.
In the cons above we distinguish between “total” and “exact” Google search results – this simply means if you type a keyword phrase into Google using quotes (“we rock your web”), it will provide the exact number of results for that phrase. We’ve found this value is more useful in calculating how competitive a phrase is than the large number of results that’s returned when you don’t use quotes (ie. you type in ‘we rock your web’ without quotes).
Backlinks are the backbones of any site that get more organic traffic. If you have a new blog and want to increase your search traffic, tap more backlink opportunities to boost your traffic.
Here’s where SEMrush pro free account comes in handy. When you enter any of your competitor’s website URL in the backlink section on SEMrush, it gives you the details of the Page Score (newly launched this feature), the titles of the backlinks and URL’s of source along with all the additional details like Anchor text, External links and Internal links to the URL you enter.
- Site Audit tool shows overall website health and what issues need to be addressed.
- Position Tracking tool provides historical data and can target different devices and locations.
- SEO Ideas tool looks at your content and compares it to your competitors’ to give you ideas.
- Brand Monitoring tool allows you to easily monitor your brand reputation online.
- Great for competitor evaluation – track keyword position changes, traffic values, and more.
- While we appreciate SEMrush’s Keyword Difficulty tool, we’ve found it places too much emphasis on total Google results instead of exact results, perhaps making some keywords less difficult than their rating indicates.
Final Thought About SEMrush Review 2018 And Free Trial
It may take a little while for you to get used to ALL the robust features SEMrush offers, but once you dive deeper into this tool, you won’t be disappointed. We are confident that SEMrush is a great all-in-one tool for any SEO marketer (confident because we use and pay for it ourselves as our primary SEO tool).
What do you think about SEMrush?